Wisconsin 33 | Beaver Dam, WI  920-885-3586

Expose your brand to more than 100,000 visitors in Dodge County this year

As you are working on your 2018 marketing plan, get your brand in front of thousands this year at the Dodge County Fairgrounds. More than fifty events were held at the fairgrounds in 2017, as Dodge County welcomed more than 100,000 visitors at the Dodge County Fair, various concerts, the circus, flea markets and more. New popular events included Lights Fest, the Badger State Truck Show and Area Animal Science Day. Thousands entered the fairgrounds to attend these successful, family-friendly events. Overall event attendance was up by a remarkable twenty percent.

With added events in 2018, another impressive year is being planned. Many opportunities are available to welcome new sponsors during new and existing events. Events are scheduled throughout the calendar year.

Billboards and grandstand banners have been an affordable and popular form of advertising. Banners are reusable and are visible in high-traffic areas. Make an impression on each person that enters the Fairgrounds year-after-year. Your business can also be featured on various scoreboards and seating options throughout the facilities as well as shuttles and trophies showcased at the Fair.

With more than 300 trash can barrels set throughout the facilities, trash can wraps have been a popular option for promoting many local businesses. Trash cans are located outdoors and in each building on the Fairgrounds.

Event-named sponsorship is available for each day of the Dodge County Fair in August, as well as at various company picnics and youth activities throughout the season. Companies like Pernat Haase Meats gained exposure, by sponsoring truck pulls and other events on site. Companies may also consider long-term sponsorship of buildings and facilities, helping to improve the Fairgrounds while also gaining exposure and brand awareness.

Sponsors have the opportunity to reach crowds even wider, as they can be featured on the Dodge County Fairgrounds website, social media outlets, in radio mentions, press releases and feature articles.

If your business is interested in customizing a package and reaching visitors and residents in Dodge County, please contact Paul Clements, Marketing Representative, at 920-210-7707 or [email protected].  Packages are available for every budget and on an event or long-term basis. Several of the advertising packages also include admission tickets and VIP seating for the Dodge County Fair.

Subscribe to our weekly newsletter to be notified about upcoming events as they are announced for the 2018 season.

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About Fair Assoc

The Dodge County Fair Association is a State of Wisconsin Corporation formed for the purpose of operating a fairgrounds, which is presently located four (4) miles east of the city of Beaver Dam on State Highway 33 on 40 acres of land, which the Corporation owns. The Association is an IRC (Internal Revenue Code) Sec. 501(c)(3) organization. Your tax-deductible contributions are appreciated to maintain buildings and grounds.

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